The diagnostic

Know where you stand
before you spend
on the wrong fixes

Most vendors take your order. We start with a Brand Market Analysis (BMA): a clear-eyed look at where your brand stands, what your competitors are doing, and where your marketing dollars are going to waste.

START A BRAND MARKET ANALYSIS

What it covers

Six things you'll finally know

Company & Brand Audit

How is your business actually showing up? We review your brand, website, Google presence, social channels, reviews, customer touchpoints, signage, apparel, print, and vehicles.

What Customers Really Say

What do people say when you're not in the room? We read real reviews and online conversations about businesses like yours and pull out what customers praise, complain about, and wish someone offered.

Market Position & Competition

Where do you stand, and why? We compare your company against competitors, identify what stronger competitors do differently, and find advantages you have not used yet.

Search & AI Visibility

Can people find you? We review your website page by page, check your Google Business Profile and listings, and see whether ChatGPT and Google's AI name you when customers ask for a recommendation. You get a content plan for what to add.

Where Your Best Customers Are

Are you marketing in the right places? We map your service area by full ZIP code, sub-ZIP code, and carrier route to show where your best customers are and where you're missing them.

The Gaps and the Plan to Fix Them

What's holding you back, and what do you fix first? We rank the biggest gaps by impact and turn them into a 30/60/90 day plan. Some fixes your team can handle. Some Ruvo can take on.

Proof and samples

Sample Brand Market Analysis

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Sal's Tacos is a fictional business. Every analysis we run is confidential, so we never share a real client's findings.

Reports

Start with the full picture

The Brand Market Analysis shows you where your business really stands. We look at how your brand shows up everywhere customers see it, how you compare to the competitors winning the work you want, what customers are actually saying, and whether you show up when people search Google or ask AI tools for a recommendation. Then we turn all of it into one prioritized plan: what to fix first, why it matters, and who can fix it.

Many of the fixes are free or low cost, and your own team can handle them. Whether you work with Ruvo on the rest or take it from there yourself, you walk away with a clear plan you can start on right away. Every report includes a review call to walk through the findings with you, answer any questions, and help figure out the best way forward.

The full picture

Brand Market Analysis

$2,250

One market. Each additional market $750. Multiple locations in the same trade area count as one market.

“Where does my brand stand, why isn't my website bringing in leads, and how do I grow?”

  • How your brand shows up everywhere customers see it: website, Google, social, signage, vehicles, apparel, and print
  • What real customers say about businesses like yours
  • Who you're up against and where they're beating you
  • Your website reviewed page by page for Google rankings
  • Whether ChatGPT, Google AI Overviews, and other AI tools mention you
  • Your Google Business Profile and directory listings checked for gaps
  • A content plan: the pages and topics to add so Google and AI tools can find you
  • Where your best customers are, by full ZIP code, sub-ZIP code, and carrier route
  • An Ideal Customer Profile built from real customer language
  • One 30/60/90 day roadmap and a DIY action plan
  • 1 to 10 scores so you can track progress
  • A review call to walk through the findings
Ask About This Report

Report delivered within 7 to 10 business days of your completed intake. Questions? Let's talk.

Want to start smaller?

Local Visibility Report, $695

For a single-location business. How easily local customers find you, how you compare to your top 3 local competitors, and the top 10 fixes.

Request the Local Visibility Report

SEO & AI Visibility Audit, $995

For businesses that only need search. Why you're not showing up in Google and AI search, and exactly what to fix.

Request the SEO & AI Visibility Audit
Compare all four reports

Upgrade within 14 days and the full fee counts toward your Brand Market Analysis.

Not sure where to start?

Start with a free Brand Snapshot.

We'll review your Google Business Profile, your website, and your social media, plus your reviews and how consistent your brand looks everywhere customers see it. Your Snapshot is ready within 3 business days. We walk through it with you on a short call, then send you your copy. On the call, we'll cover our findings and talk about next steps, not a sales pitch. Free, no obligation.

What you get:

  • A 2 to 3 page Snapshot of how your business shows up online today
  • What's working and where the gaps are
  • A short call to walk through it, plus your copy to keep

Move forward with a Brand Market Analysis within 14 days of your Snapshot call and take 10% off.

Book a free Brand Snapshot

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Sample. Every snapshot we run is confidential.

Who is the Brand Market Analysis for?

Businesses that already spend money on visibility and are not sure it is working: contractors running crews across a metro, property managers with multiple communities, local businesses competing against franchises, sports programs and nonprofits stretching sponsor dollars.

What happens next

  1. 1Your intake form and invoice
  2. 2Your report, delivered within 7 to 10 business days of your completed intake
  3. 3A review call within 3 business days of delivery, once you've had time to read it
  4. 4Fixes with Ruvo or on your own

Keeping your edge

Markets move. Stay current.

The analysis shows you where you stand today. Markets move, and so do your competitors. When we walk through your findings, we'll talk about how and when to take another look.

Ask about staying current

Questions owners ask

Brand Market Analysis questions

A Brand Market Analysis is Ruvo's in-depth report on where your business stands and what to do next. It includes:

  • A brand audit across every touchpoint
  • What real customers say about businesses like yours
  • A competitor comparison
  • A page-by-page search and AI visibility review
  • Consumer intelligence targeting: we find the households that look like your best customers, by full ZIP code, sub-ZIP code, and carrier route
  • A 30/60/90 day roadmap with a 1 to 10 scorecard for each part of your brand visibility and marketing
  • A review call to walk through everything with you

$2,250 for one market. Each additional market is $750.

A market is one city or trade area where you compete with the same businesses for the same customers. Locations in Boise, Meridian, and Nampa count as one Treasure Valley market. A location in Twin Falls or another state is an additional market.

Contact Ruvo through the form or give us a call. Within 1 business day, we confirm the details and send your intake form along with your invoice. Your intake is processed and work starts once the invoice is paid.

Your report is delivered within 7 to 10 business days of when we receive your completed intake form. The intake takes longer than the Snapshot form, and the more you share up front, the stronger your analysis will be. The review call follows within 3 business days of delivery, once you've had time to read it.

There are two smaller reports:

  • Local Visibility Report ($695): for a single-location business that wants to know why local customers aren't finding it.
  • SEO & AI Visibility Audit ($995): for businesses that only need search.

Upgrade to a Brand Market Analysis within 14 days of your report's delivery and the full fee counts toward it. That's the upgrade credit.

Not at all. If you need one specific product or service, like a mailer, a website update, signs, or shirts, tell Ruvo what you need and we'll quote it. The Brand Market Analysis is for businesses that want to know what to focus on first before spending more.

See all FAQs

Start here

Start your Brand Market Analysis.

Tell us about your business and service area. We'll confirm the details and send your intake form and invoice within 1 business day.